<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>GrowthCast Blog</title><description>Practical guides to growth modeling, demand, conversion, retention, revenue operations, and GTM engineering.</description><link>https://growthcast.app/</link><item><title>SaaS Forecast Assumption Audit for Revenue Leaders</title><link>https://growthcast.app/blog/saas-forecast-assumption-audit/</link><guid isPermaLink="true">https://growthcast.app/blog/saas-forecast-assumption-audit/</guid><description>How to audit a SaaS forecast by inventorying material assumptions, assigning owners and evidence, stress-testing sensitivity, and recording decisions on a regular review cadence.</description><pubDate>Wed, 09 Sep 2026 12:00:00 GMT</pubDate><author>EJ White</author></item><item><title>AI Sales Automation Cost: A Startup Planning Guide</title><link>https://growthcast.app/blog/ai-sales-automation-cost/</link><guid isPermaLink="true">https://growthcast.app/blog/ai-sales-automation-cost/</guid><description>Estimate AI sales automation cost across software, data, implementation, review, maintenance, and risk before approving a startup project.</description><pubDate>Sun, 06 Sep 2026 19:30:00 GMT</pubDate><category>AI Sales Automation</category><category>Budget</category><category>Sales</category><author>EJ White</author></item><item><title>Startup CRM Setup: Build the Minimum Useful System</title><link>https://growthcast.app/blog/startup-crm-setup-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/startup-crm-setup-for-startups/</guid><description>Set up a startup CRM around decisions, lifecycle stages, ownership, clean data, and a small set of workflows the team will maintain.</description><pubDate>Sun, 06 Sep 2026 16:45:00 GMT</pubDate><category>CRM</category><category>Revenue Operations</category><category>Startups</category><author>EJ White</author></item><item><title>Product-Led Growth Consulting for Startups</title><link>https://growthcast.app/blog/product-led-growth-consulting-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/product-led-growth-consulting-for-startups/</guid><description>Evaluate product-led growth consulting through customer progress, product and revenue evidence, cross-functional ownership, and durable internal systems.</description><pubDate>Sun, 06 Sep 2026 13:15:00 GMT</pubDate><category>Product-Led Growth</category><category>Growth Consulting</category><category>B2B SaaS</category><author>EJ White</author></item><item><title>Free Trial Conversion Optimization for Startups</title><link>https://growthcast.app/blog/free-trial-conversion-optimization-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/free-trial-conversion-optimization-for-startups/</guid><description>Improve free trial conversion by defining customer value, finding the point that blocks progress, and testing one measurable change at a time.</description><pubDate>Sat, 05 Sep 2026 19:45:00 GMT</pubDate><category>Conversion Optimization</category><category>Product-Led Growth</category><category>B2B SaaS</category><author>EJ White</author></item><item><title>Answer Engine Optimization for Startups</title><link>https://growthcast.app/blog/answer-engine-optimization-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/answer-engine-optimization-for-startups/</guid><description>Use answer engine optimization to publish clear, verifiable answers that help buyers and remain useful across search and AI-assisted discovery.</description><pubDate>Sat, 05 Sep 2026 16:30:00 GMT</pubDate><category>Answer Engine Optimization</category><category>SEO</category><category>Content</category><author>EJ White</author></item><item><title>LinkedIn Ads for SaaS Startups: A Decision Guide</title><link>https://growthcast.app/blog/linkedin-ads-for-saas-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/linkedin-ads-for-saas-startups/</guid><description>Plan LinkedIn Ads for SaaS startups with a defined audience, offer, measurement model, budget limit, and sales follow-up process.</description><pubDate>Sat, 05 Sep 2026 13:45:00 GMT</pubDate><category>LinkedIn Ads</category><category>Paid Media</category><category>B2B SaaS</category><author>EJ White</author></item><item><title>A GTM Operating Model for Startups</title><link>https://growthcast.app/blog/gtm-operating-model-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/gtm-operating-model-for-startups/</guid><description>Create a GTM operating model for startups that connects the revenue target, customer path, priorities, owners, measures, and review cadence.</description><pubDate>Fri, 04 Sep 2026 19:15:00 GMT</pubDate><category>GTM Strategy</category><category>Operating Model</category><category>Startups</category><author>EJ White</author></item><item><title>B2B SaaS Lifecycle Marketing for Startups</title><link>https://growthcast.app/blog/b2b-saas-lifecycle-marketing-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/b2b-saas-lifecycle-marketing-for-startups/</guid><description>Build B2B SaaS lifecycle marketing around customer progress, useful messages, reliable triggers, and measures tied to activation and retention.</description><pubDate>Fri, 04 Sep 2026 16:15:00 GMT</pubDate><category>Lifecycle Marketing</category><category>B2B SaaS</category><category>Retention</category><author>EJ White</author></item><item><title>How to Choose a B2B SaaS Growth Consultant</title><link>https://growthcast.app/blog/b2b-saas-growth-consultant-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/b2b-saas-growth-consultant-for-startups/</guid><description>Evaluate a B2B SaaS growth consultant by scope, operating method, evidence, ownership, and the measurable constraint your startup needs to solve.</description><pubDate>Fri, 04 Sep 2026 13:30:00 GMT</pubDate><category>Growth Consulting</category><category>B2B SaaS</category><category>GTM Engineering</category><author>EJ White</author></item><item><title>B2B SaaS Analytics for Startups: A Practical Guide</title><link>https://growthcast.app/blog/b2b-saas-analytics-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/b2b-saas-analytics-for-startups/</guid><description>Choose and implement B2B SaaS analytics for startups with clear decisions, trusted definitions, and an operating cadence your team can maintain.</description><pubDate>Thu, 03 Sep 2026 19:45:00 GMT</pubDate><category>B2B SaaS Analytics</category><category>Data</category><category>GTM Engineering</category><author>EJ White</author></item><item><title>AI Sales Automation for Startups: A Practical Guide</title><link>https://growthcast.app/blog/ai-sales-automation-for-startups/</link><guid isPermaLink="true">https://growthcast.app/blog/ai-sales-automation-for-startups/</guid><description>Learn how to choose, test, and measure AI sales automation for startups without weakening data quality, buyer trust, or team control during a bounded pilot.</description><pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate><category>AI Sales Automation</category><category>GTM Engineering</category><category>Sales</category><author>EJ White</author></item></channel></rss>